planned lifecycle


(euphemism for "PLANNED OBSOLESCENCE")

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Economists and environmentalists believe that the growth society as we know it is unsustainable in the long run and that Planned Obsolescence needs to become a thing of the past, as it is impossible to combine the limitless consumption of resources with a finite planet. But what are the alternatives? Here are few thought-provoking analysis by thinkers working on ways of saving both the economy and the environment, and presents hands-on stories showing entrepreneurs putting new business models into practice.

​Here is something suspicious. You buy a product - could be a cellphone, could be a washing machine, whatever. It works just fine until right after the warranty expires. Now you got to buy a whole new one. And you feel like, did the company plan for it to break right then? There's a term that gets tossed around about this situation - planned obsolescence.

1 of 2 ::  what is planned obsolescence REALLY?

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Planned Obsolescence is the deliberate shortening of product life spans to guarantee consumer demand. As a magazine for advertisers succinctly puts it: “The article that refuses to wear out is a tragedy of business “ - and a tragedy for the modern growth society which relies on an ever-accelerating cycle of production, consumption and throwing away.

Intrigued? 
Get your feet wet on ECON 101 ::

• ​Learn about Game Theory HERE ..
• Learn about  'Hotelling's law of Spatial Competition'  HERE..​
• The 'Paradox of value & tragedy of the commons' HERE.. 

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2 of 2 :: How to save the economy & earth?